Siskiyou Re-Brand
Company: Siskiyou Sungrown
Role: Marketing Lead, one-year contract
Objective: (B2B & B2C) Re-brand the national CBD product lines (migrate from WordPress to Shopify), launch new products, and re-brand all cannabis product lines.
Deliverables: Value messaging, competitive analysis, branding, CPG packaging, design, web development, sales sheets, pricing, email campaigns, promo videos, internal training, CBD Shopify subscriptions.
