Pet Stores - Vertical
Company: Promenade
Role: Lead Product Marketing Manager
Objectives: (B2B) Develop all GTM deliverables for a minimal viable e-commerce platform dedicated to business owners of pet stores and/or pet grooming.
Deliverables: Value messaging, web development, sales deck, webinar deck, sales sheets, pricing, email campaigns, social ads, promo video, help center & articles, press release, marketing starter kit, blog posts, feature tracking, internal training, dashboard messaging, onboarding.
